Creative Director / Copywriter

Non­cancellable Newsletter

A thought-provoking service that helps people monitor their candidates after the elections.

The client: A Brazilian startup that offers advanced monitoring services for businesses. The context: Elections in a country where short-term memory and corruption dominate politics. The tool: A newsletter that uses the company's proprietary algorithms to keep citizens up to date.

Subscribe at NewsletterIncancelavel.com.br

Role: Creative Writer | CD

Monitor the present.
Transform the future.

Thirthy thousand subscribers and growing. The campaign became a hot topic of discussion on media, raising more than four million dollars on spontaneous media through 127 different channels. This motivated an important discussion for the country, and the start-up saw a 300% increase of trials of their business products.

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